Where does mobile friendliness rank on your list of things to consider when creating HTML emails? For most people, it’s probably somewhere below avoiding spam filters, creating a compelling subject line, getting your message across, etc. Or maybe it’s not even on your list at all… With the popularity of smartphones growing by the day… Read more
Back in 2003, when I started working at thedatabank, my last name was Lemke and Twitter wasn’t invented yet. In the past nine years I’ve seen the rise of mobile devices and social media, a recession that hit nonprofits with greater demand for services at the same time funding was drying up, increased scrutiny of… Read more
This year thedatabank is holding our 3rd Databank User Conference in Minnesota for our clients. While we haven’t released this year’s sessions yet, I can be so precise as to inform you, I will be holding a session on email templates. As I dive into the rabbit hole of just what this means, I’ll be… Read more
Last week, Karen Graham and I attended a webinar hosted by The Target Marketing Group about managing web content in the “Post-PC Era”. During the webinar, they shared valuable information that applies to any business or nonprofit who wants their website to be accessible to as many people as possible. Think of how much of… Read more
Here I am at the AFP International Conference on Fundraising, and I just got out of a packed session called Social Networking and Online Fundraising Success, with Ted Hart. I’ve been following Ted and reading his emails via ePhilanthropy for years, and it was fun to walk in the room and see him up there… Read more
thedatabank, gbc is technology for change, and we walk the talk. Learn about B the Change.
