Yesterday I gave a presentation in Minneapolis about Prospecting in a Social Media World. It was great seeing so many clients and friends of thedatabank in attendance, along with many new faces in the crowd. Since not everyone who would have liked to come could attend, I’ve put together a brief recap of the information… Read more
Wow, my first official post on Technology for Change (that holiday post really doesn’t count). I’m usually lurking behind the scenes as editor of this blog, but I’m spreading my wings a bit and actually making my own post this week. Enjoy! Last month, Melissa Imboden and I gave a presentation to the Habitat for… Read more
Romance. It’s been a lost art for many a nonprofit, but email marketing can fan the flames of your constituent’s hearts. How? According to The Forrester Wave™: Email Marketing Vendors, Q1 2012 report, 93% of survey respondents are running a welcome email series on a monthly basis. So if your nonprofit isn’t running a welcome… Read more
This week thedatabank launched an updated web site. Here are some key changes: A Learn section with white papers, guest articles, recorded webinars, and other resources for nonprofit organizations. A Connect section with many ways to engage, from social media to “in real life” events. The design has been streamlined to be easier to read… Read more
Not long ago, I found myself in a movie theater, digging in my purse for a tissue…and the feature film hadn’t even started yet. The trailer for Big Miracle had brought me to tears. Don’t make fun of me. I have high empathy, okay? Video is a medium that can tug at the heartstrings like… Read more
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