Understanding why you need to do it Everything we read or hear about in the social service sector these days is filled with references to “impact” in some way. We can barely turn around and we’re confronted with admonitions about how we must do this or that to create greater impact. But a person can… Read more
It’s 4:30 PM and you are sitting at your desk when your phone buzzes. You’ve received a message from a loving spouse or a good friend which makes your eyes narrow and your lips purse in annoyance: “What do you want to do for dinner?” After you’ve calmed yourself, you come up with the clever… Read more
I’m going to be upfront with you here. When it comes to nonprofits, I do not know what I’m talking about. Just take a look at my search history. You see? I’m pretty clueless when it comes to this stuff. Well, that is, I was clueless. After graduating college this June, I joined thedatabank, gbc… Read more
If you work in your nonprofit’s marketing or communications department, you know that Twitter is an essential tool for connecting with your audience and presenting your organization well. The scenery changes on Twitter quickly and frequently, and no one person can be expected to keep track of it all (and working for a nonprofit, you… Read more
Guest post by Colleen Powers, of jabber logic. jabber logic specializes in brand identity and full-service marketing programs for small businesses and nonprofits. If your job is in development or communications, the year is probably structured around your organization’s big events — fundraising galas, educational panels, appreciation dinners, and more. In our work with nonprofits, we’ve heard… Read more
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